How did your favorite local radio station do?
July 23, 2010
The new ratings for Central Coast radio stations were announced this week and two local stations slugged it out for the top spot in overall listenership. [StationRatings.com]
County favorite KKJG (“The Jug”) was in first place once again, but found itself tied in the 12+ listenership category with Mapleton’s KWWV (“Wild 106”), a station that has consistently jumped in the ratings for a full year.
The 12+ category measures radio listenership across the board, including everyone and anyone over the age of 12.
Rounding out the top five county stations were KIQO (“Oldies”), KSTT 101.3, which made a recent on-air change by pairing Kahuna with Amy Jacobs in the morning, and KURQ (“New Rock 104”).
Ratings are conducted through Arbitron diaries distributed randomly throughout the county. KCBX Public Radio, which is a local noncommercial station, is not included in the ratings analysis.