Pismo Beach breaks its own bed tax revenue record
October 9, 2013
The city raised a record-high $1,088,089 in transient occupancy tax (TOT) revenue in July 2013. It marked an 8.5 percent increase from July 2012 revenue.
TOT is assessed on hotel, motel, vacation rentals and recreational vehicle stays in the city. Pismo Beach has a 10 percent TOT rate.
Bed tax revenue funds the Pismo Beach Conference and Visitors Bureau, which advertises the city and promotes events.
“This million dollar benchmark has been a goal of ours for a long time, and we are thrilled to have reached it,” said Conference and Visitors Bureau Executive Director Suzen Brasile.
Pismo Beach became the first city in San Luis Obipso County to raise $1 million in TOT in a single month in July 2011.