“Tech, Toys and Tools” offers resources for writers in the Digital Age
August 18, 2011
USA Today reports that more than 114 million of the 2.6 billion books published last year were e-books, and the percentage of electronic editions continues to climb. Recently the e-book versions of four of the top 10 titles on the newspaper’s best-seller list outsold the print editions.
It’s clear that today’s readers want their books on tablets, e-readers and smartphones as well as – or instead of – the printed page. To meet this digital demand, today’s writers must learn the ins and outs of distributing their work across multiple platforms.
To help local authors meet the challenges and opportunities presented by online publishing, the Central Coast Writers’ Conference at Cuesta College is offering a new workshop on writing, publishing and distributing the written word electronically.
“Tech, Toys and Tools for Writers in the Digital Age” will be held Friday, September 16 from noon to 4:30 p.m. in the Associated Students Auditorium (Bldg. 5400) on the San Luis Obispo Campus of Cuesta College. Cost is $40 ($45 after September 12) and registration is separate from this year’s Writers’ Conference, which begins the evening of September 16.
The four-hour session, covering e-publishing, apps, resources and marketing for writers, will be led by three online publishing experts.
Mark Coker is CEO of Smashwords.com, the leading eBook publishing platform for independent authors and publishers with more than 60,000 titles. Coker founded Smashwords in 2008 when a book he and his wife co-authored was rejected by every major New York publisher despite representation by a top literary agency. He blogs and tweets about e-books and the future of publishing and writes for the Huffington Post.
Laurie McLean represents adult genre fiction as well as middle-grade and young-adult books at Larsen-Pomada Literary Agents in San Francisco. She helps manage the San Francisco Writers Conference and is dean of the new non-profit San Francisco Writers University. She offers her insights on tools to help writers as they seek online resources for marketing, publicity and career growth.
Author, talk show host and e-commerce instructor Deborah Bayles is a lifelong fan of technology. She has authored two best-selling e-commerce books and co-wrote a recently-published e-book on being a radio talk show guest. She developed the e-business curriculum for the University of California, Irvine and for Cuesta College, where she is a faculty member in Business Education.
The workshop, sponsored by Chevron, also features an opportunity to play with some of the newest tech toys. Local retail representatives will demonstrate e-readers, tablets, smartphones and other devices, comparing costs, pros and cons, and technology today and tomorrow.
A random prize drawing for registered participants includes a professionally designed e-book cover, a custom 30-second book trailer video and gift cards from Staples and Morro Bay/Los Osos Coast Electronics/Radio Shack.
Register in advance for “Tech, Toys and Tools for Writers in the Digital Age” at www.techtoysandtools.com. Cost is $40 ($45 after September 12). Registration also is available at the door beginning at noon on Friday, September 16 in the Associated Students Auditorium (Bldg. 5400) on the San Luis Obispo Campus of Cuesta College.