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Paso Robles touted as California’s coolest wine region

November 9, 2025

By KAREN VELIE

A Bay Area reporter describes Paso Robles as California’s coolest wine region after taking a train to spend a weekend in a city know for its wineries, restaurants and night life, according to the San Francisco Standard.

The article describes Paso Robles as the epicenter of California’s ‘other’ wine country, the Central Coast. However, the article notes that younger people are not drinking as much wine leading to a decline in wine sales.

Even so, the article describes Paso Robles as a “high-end travel destination,” with Michelin-starred restaurants and a walkable downtown.

“Fine dining is another area of growth. Of California’s four Michelin-starred restaurants not located in the Bay Area and Los Angeles, two — Six Test Kitchen and The Restaurant at Justin — are in Paso.” according to San Francisco Standard. “Just off the square, the Paso Robles Inn, among the city’s most historic properties, scored a big win when prolific chef Charlie Palmer signed a deal to take over its steakhouse.”

 


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One way to get young people to drink wine is have the state approve the use of cal fresh to purchase wine that way not only is the recipient on the dole but the wineries.


0

“The Square”? “Night life”? “Downtown”?


That’s the park, not the downtown. You have to move over a block.


This big city dude needs to come down for Pioneer Day, and watch how us rubes play it “cool”.


2

The younger 21-year-olds find cider beverages and microbrews to be more hip. They’ll graduate to wine one day when they mature.


-5

That right there is the fallacy they’re seeing through…


3

I agree. Today’s youth will never mature…


0

The San Francisco Standard scrubbed their article “Bringing Up Baby Gavin” at Gavin Newsom’s demand where Newsom described growing up in poverty eating Wonder Bread and macaroni and cheese. Newsom’s presidential campaign has tirelessly erased any mention of this on the web.


1

Who would be so gullible to believe that Gavin Newsom “grew up in poverty” ?


0

The whole industry is cringe and beyond damaging to the community and local environment imo. Go back to Sonoma or wherever other place thats already been destroyed by greed; please.


22